BECOME THE RECOGNIZED
EXPERT IN YOUR INDUSTRY
Turn one 60-minute guided interview into a full month of content that sounds like
you, looks like you, and builds real authority.
VIDEO IS WHAT WORKS TODAY
These stats prove video marketing is not optional. It drives leads, builds awareness and fuels growth for businesses who show up.
400+
Lead Generation Uptick
87% of marketers report that using video content directly increased their lead generation.
600%
Revenue Growth Boost
49% of businesses using a
structured video strategy achieved faster revenue growth compared to those who didn't.
10k
Preference for Video Learning
78% of people say they'd rather learn about a new product or service via a short video than other formats.
200+
Marketing Impact Metrics
Video helped 99% improve user
understanding, 96% increase
brand awareness, 88% generate
leads and 82% boost website
traffic.
FROM INVISIBLE TO IN-DEMAND
You know more than most. Now your market should see it. We turn that unseen expertise into face-forward, authority content that works for you month after month.
THE PROBLEM
Most experts stay invisible online because:
They rely on ghostwriters who don't know their industry
Their content sounds generic and forgettable
They have no time to create long-form video
They keep planning but never hit record
Their expertise stays locked in their heads instead of working for them
Meanwhile, competitors with half their knowledge look
like the leaders. You should be the one people follow,
reference, and trust.
THE SOLUTION
A done for you content system built around your face, your voice, your expertise. In one guided 60 minute interview, we extract your best insights and turn them into:
Long-form videos
Short-form social clips
Search-friendly blog content
A monthly publishing strategy
Professional, organized assets ready to post
You show up as the expert. We turn it into authority-building content that works all month.
REAL EXAMPLES
We've done this before, check out some of our work.
HOW IT WORKS
A simple 5 step framework designed to make content effortless.
Audience Research
We identify what your ideal clients care about and what they search for.
Strategic Question Design
We craft 3-4 expert-level prompts that showcase your knowledge and solve real problems.
60-Minute Guided Session
You show up. We lead the conversation. You talk naturally. No scripts needed.
Content Creation & Editing
We turn the session into long-form videos, short clips, and written assets aligned with your brand.
Organised Delivery & Deployment
Everything arrives labelled and ready to publish, so your job is simply to post.
PRICING
Tailored packages to transform your expertise into visible leadership.
Standard Authority Package
$5,250 per month
For experts ready to show up consistently.
FEATURES
One monthly 60-minute session
3 to 4 long-form videos
6 to 8 short-form clips
A content deployment guide
Expert Video Starter Kit (shipped to you)
All assets delivered face forward and on brand
Premium Thought Leader Package
$10,850 per month
For leaders ready to own their industry conversation.
FEATURES
Everything in Standard Package plus....
3 to 4 human-written blogs in your voice
Advanced social copywriting
A monthly LinkedIn newsletter
Priority turnaround
Monthly strategy consultation
Pause or cancel anytime. No long-term contracts. No hiding behind corporate speak. Just authentic authority building.
Not ready to commit?
Get a free audience research audit that reveals
Where your ideal clients spend time online
What they're actively searching for right now
The content gaps your competitors are missing
ABOUT CHRIS LATHAM
I've managed SEO for 30+ global domains, and here's what I've learned: the professionals who win online aren't the ones gaming algorithms, they're the ones showing up as real people with real expertise.
After years of watching companies chase keywords and backlinks, I realized the smartest investment isn't in tactics. It's in becoming the recognized authority in your field. That's why I created Expert Insight Sessions, to help you build the one thing algorithms can't touch: genuine thought leadership.
Frequently Asked Questions
How much time will my team need to invest each month?
Just 60 minutes for the recording session.
We handle all the prep, editing, organization, and distribution guidance. Your team simply shows up to share their insights — we take care of the rest.
What happens during the recording session?
It’s a casual, structured conversation over Zoom or podcast recording software, based on pre-approved questions.
No scripts, no pressure — just real expertise captured naturally, guided by us to bring out your best thinking.
What if we don't have a marketing team to publish the content?
No problem.
We deliver your content fully organized and labelled, making it easy for you, or any internal team members — to publish across your channels when ready. Each asset comes with a simple deployment guide so you’ll know exactly how to get the most visibility without needing a large marketing team.
How fast will we get our content after the session?
Standard turnaround is 10–15 business days.
If you need faster delivery, our premium plans include priority production within 10-17 business days.
Will the content actually sound like me, or feel ghostwritten?
It will sound exactly like you, but more polished and professional.
To ensure we match your brand’s voice, we request that you share your brand guidelines and any writing style sheets during onboarding. This helps us fine-tune the final content so it feels authentic to your team, not generic or outsourced.
Can we review or tweak the content before publishing?
Absolutely.
We offer a light review round so you can suggest any quick edits or tweaks if needed, though most clients find the content ready-to-go right out of the folder.
What's the first step to get started?
Book a quick intro call with us.
We’ll walk you through how it works, answer any questions, and if it’s a fit, we’ll set up your first recording session and onboarding right away.
What if we don't know what topics to talk about?
We help you with that too.
Before your session, we’ll send you a simple discovery sheet to identify common questions, industry trends, and hidden expertise inside your team. We’ll organize the Q&A questions for you, all you have to do is show up and share.
READY TO STOP BEING INVISIBLE?
Book a 15 minute intro call and let's make you the face of your industry.
READY TO STOP BEING INVISIBLE?
Book a 15 minute intro call and let's make you the face of your industry.
