About
I help the pieces of your marketing work together.
I'm Chris MBS Latham 🍔*, a Vancouver-based marketer. I work with owner-led service businesses that are getting enquiries but still have to keep the tools, follow-up and people connected themselves.
Most specialists look at one tool. I follow the problem across your marketing, website, email, CRM and internal workflows, build the connections, and teach your team to use them.
Effort everywhere, but the pieces weren't talking.
Looking back at my client and in-house work, I kept seeing the same pattern. Businesses put real effort into leads, sales and growth, but the left hand wasn't talking to the right. Teams repeated work across channels, and each tool held a different part of the picture.
Follow-up was the other gap. Everyone was busy chasing the next enquiry, so staying in touch with existing customers relied on time, memory and someone making it a priority.
Content had the same problem. Businesses paid for production while their own expertise stayed inside conversations. Owners, employees and experts need a practical way to contribute. Their knowledge and voice come first; systems and AI support the work around it.
That's the thread connecting my services: make the pieces work together, so people can spend more attention on the work and relationships that need them.
How I work
Your expertise stays at the centre.
Practical systems and AI handle more of the work around your knowledge, judgment and customer relationships.
What you have comes first.
I look for features you already pay for before suggesting another tool or subscription.
I find the problem and fix it.
Diagnosis and implementation from the same person, with documentation and a walkthrough so your team can run it.
Projects stay manageable.
Fixed starter scopes, written updates where practical, and only the calls the work needs.
The right mix of skills for the problem.
Depending on what needs fixing, I can help with:
Get in touch
Stop holding it all together yourself.
Find out where your marketing and systems disconnect, and what to fix first. Action plan within 7 business days, backed by a revise-or-refund guarantee.
Share a few details. I'll confirm fit, scope and billing currency before any payment.