ServicesAI & Marketing Assessment

See who AI names, and how to be one of them.

You're good at what you do, and your customers know it. But when new customers ask ChatGPT, search for help, read the news or listen to a podcast in your field, they keep hearing about someone else.

In seven business days you see where your business shows up today, next to three competitors, and the three actions worth taking first. It starts with a free discovery call, so we both know it fits.

Headshot of Chris MBS Latham, smiling

Who's ahead of you?

Where you show up, and where they do.

I ask ChatGPT, Google AI Mode, Gemini, Claude and Perplexity the questions your customers ask, and record who gets named. Then I check the places those answers come from: reviews, news stories, podcasts, directories and your own website.

You see the same checks for three competitors, so the gaps are plain. Maybe they have three times your reviews. Maybe a reporter quotes them every few months. Maybe your website never says what only you know.

I also check whether you can tell where enquiries come from today, because without that, nobody can prove the work paid off.

The review also shows what is already working, so you don't pay to fix it.

What you get

  • A short intake and a 45-minute discovery session.
  • Who gets named today in ChatGPT, Google AI Mode, Gemini, Claude and Perplexity for your services and area.
  • Your reviews, press, podcast and directory mentions, next to three competitors.
  • A check of your website and content: does it say what only you know, in a way people and AI tools can read?
  • A check of how enquiries are tracked today, and what is missing.
  • Three prioritized actions, each with what it involves, what it costs and what it depends on.
  • A recorded walkthrough and 30-minute review session.

You leave knowing where you stand, what to fix first, and what can wait.

How the findings are checked.

A finding is only useful if you can check it yourself. So every one follows the same four rules.

  1. Real questions

    I use the questions your customers ask, in your area, and save a screenshot of every answer.

  2. Side by side

    You and three competitors you choose go through exactly the same checks.

  3. Your own records

    Enquiry counts and sources come from your CRM, forms and call tracking, not guesses.

  4. Marked when unsure

    AI answers change from day to day. Where a result could swing, I say so and show how often it came up.

Client work

Experience following the connections.

For a beauty salon client, Google and Facebook ads, an online store, a booking platform and a CRM weren't connected, and most enquiries came in by phone. I reviewed the setup, gave Google Ads and Facebook ads their own call tracking numbers so calls could be segmented by platform, and connected source-specific enquiry routes to the CRM.

The team got clearer visibility into which calls and enquiries came from each ad platform.

Complete attribution and payment integration were not part of the documented result.

A few practical details

Chris MBS Latham working at a laptop, smiling off to the side

Still unsure? Ask me on the call.

How much does it cost?

The price is confirmed on your free discovery call, before you commit to anything.

Does this include the fixes?

No. The assessment covers where you stand and the plan. The fixes run as monthly services, and you can also take the findings to your own team or another provider.

Who picks the competitors?

You do. Usually it is the names your customers mention, or the ones that come up when you search for yourself.

AI answers change all the time. Is a snapshot useful?

Yes, if it is done carefully. I ask each question more than once and across five AI tools, and show how often each name came up. That gives a starting point we can measure against later.

What if the findings aren't clear enough?

If the assessment doesn't give you an evidence-backed explanation and clear next steps, I'll revise it once. If it still doesn't meet that standard, I'll refund the assessment fee.

Free discovery call: AI & Marketing Assessment

Find out who AI names when your customers ask.

Start with a free discovery call. If the assessment is the right next step, I'll confirm the scope and price before any payment.

Share a few details. I'll call you, usually within minutes and always within one business day. Nothing is booked or charged until we've talked.

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Talk soon!

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